70 years of Gediflora
21 Sep 2021Today, Elien is the third generation of the Pieters family who runs Gediflora. It all started with the tomato growing business of grandpa Georges. Dirk Pieters, Elien's dad, turned the company into a global leader, cultivating ball-shaped chrysanthemums,...
Read MoreOur brand new breeding greenhouse is taking shape !
11 Jun 2021Enthusiasm It’s thanks to our genetics, our DNA, that Gediflora is flourishing like never before. As a family business with ambitious goals, we look to the future with enthusiasm and continually invest in our breeding process, in order to continue doing what we do best: Making our customers successful with our first-class genetics. It’s time...
Read MoreLove flourishes at Gediflora
14 Feb 2023It is February and shop windows are turning red. February is the month dedicated love. The workplace is a place where colleagues interact in a professional manner. But sometimes a romantic spark can be spotted in the workplace. At Gediflora, for instance, we also have 2 lovebirds within the team. We invite them to share...
Read MoreOur brokers got inspired by Gediflora Mums
16 Dec 2022It's always nice to see how our partners get inspired by our colorful Mums. Vaughan is a broker in Illinois. We are really charmed about this email we received from them and we would like to share it with you. Click the following link to read Vaughan's mailing: https://mailchi.mp/vaughans/fall-in-love-with-gediflora-mums Also our broker McHutchison got inspired...
Read MoreLooking back at our festive 2022
08 Dec 2022The end of the year is in sight. Therefore, we would like to take a look back at some memorable moments of this festive year 2022. 70 Years. 3 Generations. We can hardly believe it ourselves. Gediflora is the result of 70 years of ambition, dedication and hard work. Not only by our team, but...
Read More22 Apr 2022
Earth Day takes place on 22 April every year. The main purpose is to raise awareness about the importance of our planet and life on it. It is our aim therefore at Gediflora to do our utmost to help take great care of our planet. Below you will find the various initiatives we have put...
Read MoreWorld Water Day
22 Mar 2022World Water Day takes place on 22 March every year. That's why today we are taking a closer look at our water footprint and the initiatives that we are taking at Gediflora to use water in the best possible way. It's not only humans who need water to stay alive, plants cannot thrive without sufficient...
Read MoreThe power women of Gediflora #womensday
08 Mar 2022International Women's Day is celebrated every year on the 8th of March. This is also the case at Gediflora. To mark this special day, we put our CEO, Elien Pieters, in the spotlight. She followed in her father's footsteps 9 years ago and has been running the company ever since. We asked her a few...
Read MoreGediflora celebrated the 40 years of employment of
05 Jan 2022On 4 January 2022 we celebrated the 40 years of employment of our breeder Wim Declercq. Exactly 40 years ago Wim started his career at Gediflora and for this reason a festive reception was given in his honour yesterday. On Monday, 4 January 1982, Wim Declercq started his career as a picker at Gediflora, which...
Read MoreHappy New Year
30 Dec 2021We are dancing into the new year because we have a celebration in 2022! Next year, Gediflora will celebrate its 70th birthday. We hope you are as excited about the year to come as we are!We wish you a happy end of year and a happy and healthy new year! The Gediflora Team [video width="1920"...
Read MoreThe new catalog has arrived
08 Nov 2021Our new trump cards for 2022 are on the table! We are looking forward to the new chrysanthemum season with great enthusiasm. This season will be extra special, because in 2022 Gediflora will be celebrating its 70th anniversary. This milestone calls for a celebration with a special edition. The cover and the content of our new...
Read MoreElien Pieters is ‘female entrepreneur of the year’
05 Mar 2020Yesterday the presentation of the Womed award took place, organized by Markant and Unizo. Elien Pieters from Gediflora went home with the main prize and can call herself ‘ female entrepreneur of the year’. Elien Pieters from Gediflora (Staden) won the Womed Award and is entrepreneur of the year. She received the award on Wednesday...
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